On February 24, Grammy Musician ED Sheeran started the first tour at Hangzhou Olympic Sports Center Gymnasium, attracting more than 60,000 audiences. Among them, 75% were from cities other than Hangzhou, and many foreign fans came from USA, New Zealand, France, and Japan.

“Hello, Hangzhou!” At the concert, ED wore a T-shirt with the words of "Hangzhou". Hangzhou also launched the related theme light show that evening to greet this international superstar.

Several fans said that they came to Hangzhou for the first time because of the singer and started their city tour in advance. They were attracted by the natural scenery and modern urban atmosphere of Hangzhou, and considered that Hangzhou was both beautiful and advanced.